Money Talks: How to Have Better Cost Conversations and Improve Access to Care
0.5 CE Credit Hour / Veterinarians & Veterinary Technicians
Overview:
Whether you practice in a general, urgent, or emergency setting, you undoubtedly serve pet families concerned about the cost of veterinary care. Research suggests that 1 in 3 pet families would struggle to pay for an unexpected veterinary bill of $500 or less, making it more important than ever for veterinary teams to adapt how they approach conversations with clients about the cost of care. Using clinical case examples, including conditions like lameness that are often seen several times per day in both the ER and general practice, this session will help teams effectively set clear client expectations and successfully navigate financial conversations. Attendees will gain practical strategies to prepare pet families for health care costs, set realistic expectations for treatment options, and empower clients to make informed decisions that align with their goals and resources.
Learning Objectives:
- Understand the economic challenges pet families face and how they impact veterinary decision-making and care access.
- Learn practical techniques for effectively discussing the cost of care with pet families, setting clear expectations, and empowering clients to make informed decisions.
- Apply case-based examples to navigate financial conversations and align care with client resources.
Emily M. Tincher, DVM
Dr. Emily Tincher is a collaborative leader who uses data-informed approaches to create sustainable systems that meet the needs of pet families, veterinary healthcare teams, and businesses. A second-generation veterinarian, she graduated from Auburn University’s College of Veterinary Medicine in 2016.
As Chief Veterinary Officer, Dr. Tincher manages strategy and operations for pet health programs, develops partnerships within the animal health industry, and directs engagement with veterinary students and teams. Before joining Nationwide full time, Dr. Tincher worked at IDEXX in medical education and partnerships. She has practiced in small animal emergency and general practice.
Dr. Tincher is President of the Board of Directors for the Veterinary Leadership Institute and is a member of the Board of Directors of the Veterinary Innovation Council. She co-authored a chapter in Veterinary Clinics of North America: Small Animal Practice, "Cost of Care, Access to Care, and Payment Options in Veterinary Practice,” and has become a sought-after speaker, most recently on spectrum of care topics, presenting at major veterinary conferences across North America.
This course is RACE-approved for 0.5 continuing education credits hours in jurisdictions that accept RACE-approval.
This activity is sponsored by Nationwide.
