Endocrine Game-Changer: Boost Your Practice With Rapid In-House Testing

Ernie Ward, DVM, CVFT

Dr. Ernie Ward is an award-winning veterinarian, internationally known speaker, impact entrepreneur, author of several books, columnist, and media personality. A 1992 graduate of the University of Georgia, he was voted Speaker of the Year at both VMX and WVC conferences, the 2018 Veterinary Journalist of the Year, the recipient of the US National Veterinary Practice of Excellence Award, and has received many veterinary and civic recognitions. Dr. Ward is involved on the Boards of many animal organizations, including the World Small Animal Veterinary Association (WSAVA), Morris Animal Foundation's Scientific Advisory Board and Animal Welfare Advisory Board, Grey Muzzle Society, CATalyst Council, and serves on the Southern European Veterinary Conference's Scientific Committee and as Practice Management Chairperson. Dr. Ward is the founder of the Association for Pet Obesity Prevention (APOP) and the World Pet Obesity Association. He is also the editor of the forthcoming textbook titled Veterinary Clinical Obesity: A Multidisciplinary Approach to Causes, Consequences, and Interventions, First Edition, which Wiley will publish. He is known for improving veterinary medical standards through his clinical education programs and promoting a higher quality of life and healthier habits for pets and people. When he’s not with family or pet patients, he can be found contemplating solutions for both the veterinary profession and the planet during endurance athletics, meditation, and on his award-winning weekly podcast, the Veterinary Viewfinder, or his regular column, “Opening Shots,” in NAVC’s “Today’s Veterinary Business.”

Overview:

Ready to grow your veterinary practice while delivering top-tier patient care? This session will demonstrate how fast, accurate in-clinic endocrine testing can transform your appointment workflow, improve client satisfaction, and boost clinic revenue. Discover how to quickly diagnose thyroid disorders (T3, T4, Free T4, TSH), Cushing’s and Addison’s disease (ACTH, endogenous cortisol), and gastrointestinal issues (cobalamin, folate, cPL), canine ProBnP and canine progesterone -- all quickly and easily in-house. Using cutting-edge diagnostic tools based on Bulk Acoustic Wave (BAW), you’ll reduce wait times, offer quick diagnostic answers, and make faster treatment decisions, enhancing patient outcomes and increasing your practice’s profitability. The convenience and reliability of same-appointment results will keep clients coming back. Join Dr. Ernie Ward and learn how in-house endocrine testing can help you grow your practice, improve patient care, and maximize efficiency!

Learning Objectives:

Understand the Clinical Applications of In-House Endocrine Testing -- Attendees will learn how rapid diagnostic platforms can be utilized for diagnosing and managing endocrine disorders such as hypothyroidism, hyperthyroidism, Cushing’s disease, Addison’s disease, and gastrointestinal malabsorption syndromes.
Evaluate the Benefits of Bulk Acoustic Wave (BAW) Technology in Veterinary Diagnostics -- Participants will explore how BAW-based diagnostic platforms enhance sensitivity, reduce turnaround time, and provide cost-effective solutions for in-clinic endocrine testing.
Improve Workflow Efficiency and Client Communication Through Rapid Testing -- Attendees will examine how immediate endocrine test results streamline clinic workflows, reduce client callbacks, enhance pet owner trust, and facilitate on-the-spot treatment decisions.
Analyze Case Studies Demonstrating the Impact of Rapid Endocrine Testing on Patient Outcomes -- Using real-world examples, participants will assess how timely in-house testing improves patient care, accelerates diagnosis, and optimizes treatment interventions.
Develop Strategies for Implementing and Marketing In-House Endocrine Testing Services -- Veterinary professionals will gain insights into assessing clinic readiness, training staff, educating clients, and leveraging marketing tools to successfully integrate rapid endocrine testing into their practice.

This course is RACE-approved for 1.0 continuing education credits hours in jurisdictions that accept RACE-approval.